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Download Media Kit
Advertising and Marketing
Unit sizes
| 1 page | 7″ x 10″ |
| 1/2 page horizontal | 7″ x 4-7/8″ |
| vertical | 3 3/8″ x 10″ |
| 1/3 page | 2 1/8″ x 10″ |
| 1/4 page | 3 1/4″ x 4-7/8″ |
Rates (allshown in US$)
| Per-insertion price | ||
| 1 Page | ||
| 1/2 Page | ||
| 1/3 Page | ||
| 1/4 Page |
1 Based on the total amount of space used within a 12-month period.
Covers (non-cancelable)
| Inside front | $1,700 |
| Inside back | $1,600 |
| Outside back | $2,000 |
Color
| Standard color | $300 |
| Mounted color | $350 |
| Four-color process | $850 |
Inserts
Pricing available upon request.
Preferred positions
Opposite contents page, add $300
Advertisement rates for supplements orspecial sections are quoted on request.
Copy and contract regulations
A) Advertisers and advertising agencies assume liability for all contentof advertising printed and also assume responsibility for any claims arisingtherefrom made against the publisher.
B) Advertiser and advertising agency agree that the publisher shallbe under no liability for failure for any cause to insert any advertisement.
C) Advertiser and advertising agency are jointly responsible for paymentof advertising published.
D) All advertising material is subject to approval of the publisher.
E) Cancellations cannot be accepted after the closing date.
F) The appearance of advertising in the Journal does not constitutea guarantee of endorsement of the quality or value of such product or ofthe claims made for it by its manufacturer.
Specifications and file format for advertising submissions
Printed offset lithography
| Trim size | 8-1/2″ x 11″ |
| Type page (standard printing area) | 7-1/8″ x 10″ |
| Bleed size | 8-3/4″ x 11-1/4″ |
| Client to supply | 4-color film negatives |
| emulsion down | |
| right reading | |
| 133- to 150-line screen |
Rates are based on the total amount of spaceused within a 12-month period.
Supplementor Special Edition ads
Quoted upon request.
Web (online)
PC or MAC files in TIFF, JPG or EPS formats
Quotes upon requests.
Ad dealines
| April 2004 Issue | Insertion: February 20th 2004 Artwork: March 11th 2004 |
| July 2004 Issue | Insertion: May 20th 2004 Artwork: June 11th 2004 |
| October 2004 Issue | Insertion: August 20th 2004 Artwork: September 11th 2004 |
| January 2005 Issue | Insertion: November 20th 2004 Artwork: December 11th 2004 |